The most powerful experiences seamlessly blend physical, digital and human dimensions. But it’s not enough to just understand each dimension. A multidisciplinary design team understands how each influences and enhances the other.

From interior design that shapes human behavior to placemaking that transforms communities, our approach remains the same: start with human understanding, then push the boundaries of what’s possible. Whether crafting theatrical spectacles or designing immersive brand environments, we believe every surface is an opportunity for engagement, every space a chance to tell a story.

Our teams move fluidly between conceptual vision and technical execution. This rare combination — creative audacity paired with deep technical knowledge — allows us to tackle projects of unprecedented scale and complexity. From revolutionary entertainment venues to transformative cultural spaces, we create experiences that fire imaginations and shift culture.

Core Solutions:


Performative Placemaking & Experience Design (transforming destinations through multidimensional storytelling)


Brand Experience & Retail Design (reimagining how brands connect with their audiences)


Live Entertainment & Cultural Destination (creating transformative experiences for theaters, museums, and performance spaces)


Intelligent Environments (creating spaces that adapt, respond, and evolve)

Paul Westbury

A true partner … creating an experience that takes guests from simply being in a venue in Las Vegas to feeling like they have entered a new world.

– Paul Westbury, EVP, Development and Construction, Sphere Entertainment
Explore the Sphere Here.